Greetings, kids!  Today it’s time to try out Purity.Organic’s Lemonade.  You may remember that I’m something of a bottled lemonade snob, in that I hate every bottled lemonade that I’ve tried to date.  (With the exception of Simply Lemonade, which is pasteurized and constantly refrigerated like an orange juice, so I think it’s a slightly different category).  So to be specific, I hate every non-refrigerated bottled lemonade that I’ve tried to date.  The Purity.Organic rep that sent us these samples did rave about the lemonade in particular though, saying that it was her favorite.  So I am curious to see how it pans out – will it be the first bottled lemonade that doesn’t taste like a plastic lemon?

Fragrance: This smells sweet and tart like a lemonade should.  But wait… do I detect a hint of concentrate-y scent as well?  (You know what I’m talking about… like that concentrate juice that comes in squeezable plastic lemons).  It shouldn’t, because this lemonade doesn’t use concentrated juice – they just pasteurize it.  Hmm…

Taste: It’s sweet… it’s tart… it’s lemony.  There is a big difference when you use not-from-concentrate juice – the lemon flavor is a lot more true-to-life and not so plasticine.  Is it as good as my refrigerated favorite, Simply Lemonade?  ‘Fraid not.  But it’s close.  (And I hate to say that, because Simply Lemonade is owned by Minute Maid, who is owned by Coca-Cola.  The horror.)

Yes, I’m being nitpicky.  But there is a little something of the fresh fruit flavor that I’m missing in Purity.Organic’s entry, something that seems to be preserved by whatever technique Simply Lemonade uses on its juice.  It’s that pungent, fresh citrus edge that is so distinctive with fresh-cut lemons.  Don’t get me wrong, Purity.Organic has a good flavor going here, and the sweet and tart are perfectly balanced.  But I’m looking for something with that last little kick, that citrusy-fresh finish – something that is so hard to find in bottled lemonade.  It’s more of an aroma than a flavor, like the smell of the lemon zest when you first scrape it from the fruit.  Am I making sense, or am I off in my own little foodie world again?

But all nitpicking aside, I have definitely found a new “best” for my (non-refrigerated) bottled lemonade list.  It tastes good.

One other issue.  I know this comes with the territory when you’re making real lemonade, but this guy packs some serious sugar.  Just be aware of it!  And don’t drink it like it’s water.  One 8 oz serving of Purity.Organic’s lemonade contains 30 grams of sugar – this is more sugar per serving than Coca-Cola.  Some of this is balanced out by the fact that they use organic cane and lemon juices, sure, but I can’t give it full points as a “healthy” drink.

So with that in mind, I’m giving this .5 points off for sugar, and .5 off for my flavor nitpickings.

Rating: 4.0 out of 5. Finally, a solid bottled (non-refrigerated) lemonade.

-Danithius-

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4-Star Reviews, Purity.Organics drink reviews